Brands On ("we", "us", "our") attaches great importance to the protection of your personal data and acts in accordance with applicable data protection legislation, including the General Data Protection Regulation (GDPR).
1. Who is responsible for data processing?
Organization name: Brands On
Address: Doornpark 57 - 9120 Beveren
Email: info@brands-on.eu
Phone: 03 710 66 00
Any Data Protection Officer (DPO): Mohammed Halloui
2. What personal data do we collect?
Depending on how you use our website, we may process the following data:
- Contact details such as name, email address, and phone number (for contact forms or newsletters).
- Technical data such as IP address, browser and device information, cookie identifiers, and browsing behavior.
- Communication data – the content of messages or questions you send to us.
Some data is collected via cookies and similar technologies. See our Cookie Statement below for details.
3. Purposes and legal bases of processing
We process personal data for the following purposes:
- Website management: to ensure the functionality, security, and performance of the website.
- Communication: to respond to questions and contact requests via forms or email.
- Marketing: only with your explicit consent (e.g., newsletter).
- Analytics: to gain insight into website usage and improve it (only based on consent for non-essential cookies).
Legal bases may include:
- Your consent (Art. 6(1)(a) GDPR).
- Necessity for the performance of a contract or pre-contractual steps (Art. 6(1)(b)).
- Legitimate interests for security and improvement of services (Art. 6(1)(f)).
4. Recipients and transfers to third parties
We may share your data with third parties who support us in providing services, such as:
- Hosting and server providers;
- Email or newsletter platforms;
- Analytics services;
- Payment services if you make purchases through the site.
We do not transfer your personal data to third parties for direct marketing without your consent. If data is transferred to countries outside the EU/EEA, we only do so with appropriate safeguards (such as an adequacy decision or standard contractual clauses).
5. Retention periods
We do not retain personal data longer than necessary for the purposes for which it was collected, taking into account legal obligations. Examples:
- Contact form data: retained for after last contact.
- Newsletter data: retained as long as you are subscribed.
- Technical logs: retained for for statistical/security analysis.
6. Cookies and similar technologies
Our website uses cookies. Some are strictly necessary, others require your consent (e.g., analytical cookies). You can manage your cookie preferences via the cookie banner or browser settings.
- Necessary cookies: essential for the functioning of the site.
- Analytical cookies: help understand site usage (only with consent).
For more details: our full Cookie Statement is included below or via a separate link on the website.
7. Your rights
Under the GDPR, you have the following rights:
- Right to access your personal data.
- Right to rectification of inaccurate data.
- Right to erasure ("right to be forgotten").
- Right to restriction of processing.
- Right to data portability.
- Right to object to certain processing.
- Right to withdraw consent without affecting previous processing.
To exercise any of these rights, please contact us using the contact details in section 1.
You also have the right to lodge a complaint with a supervisory authority (e.g., the Belgian Data Protection Authority or the Dutch Data Protection Authority).
8. Data security
We take appropriate technical and organizational measures to protect personal data against unauthorized access, loss, or alteration. While we take reasonable steps, no method of data transmission over the internet can be guaranteed to be completely secure.
9. Links to third parties
Our website may contain links to external websites. We are not responsible for the content or privacy practices of other sites. Always read the privacy statement of every external website.
10. Changes to this Privacy Policy
We reserve the right to amend this Privacy Policy. The "Last updated" date at the top of this page indicates when this Privacy Policy was last updated.
Questions about this Privacy Policy? Please contact us using the details in section 1.